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Food & Beverage

Panino Giusto

 

Digital Marketing

Panino Giusto Japan inquired RealCRO to promote their venue, products and services.

Following the brand guidelines we created elegant, fun and easy-to-get visuals to invite Panino Giusto’s audience to their Kojimachi location and allow more customers to experience their delivery & catering service.

Programmatic Display Advertising

Our first drive-to-store campaign has received a warm welcome from our target audience and our high relevance score for clarity and creativity probably accounted for a large part of this success.

The experience, support and know-how of our programmatic partners who helped us enhance our targeting strategy with their Demand-Side-Platform and highly qualified team also largely contributed to the success of this campaign.

Influencer Marketing

In parallel to our omni-channel campaign we have successfully arranged influencer activations for Panino Giusto.

Micro & macro influencers were carefully hand picked and our Head of Talent at RealCRO personally oversaw and managed each activation.

Food & beverage is highly experiential so we have tried to leverage the season to invite our influencers’ audiences on unique gourmet journeys.

Creative concepts, content direction and distribution strategy were careful thought by the RealCRO team to match each influencer’s personality and the execution was managed in collaboration with our client.

The shareability of the content created by our team together with the influencers also helped us get earned media.

The copy and in particular the CTA, hashtag and tagging & landing strategy helped us optimise our conversion.

The shareability of the content created by our team together with the influencers also helped us get earned media.

The copy and in particular the CTA, hashtag and tagging & landing strategy helped us optimise our conversion.

 

Create Reciprocal Opportunities with RealCRO

Visit US

New Shinbashi Building 9F  2-16-1

Shinbashi, Minato-ku, Tokyo 105-0004

Call Us

+81  3 – 6268 – 8815

"Create Reciprocal Opportunities"

Address

New Shinbashi Building  9F #903  2-16-1

Shinbashi, Minato-ku, Tokyo 105-0004

contact@realcro.com

+81 3 - 6268 - 8815

"Create Reciprocal Opportunities"

Address

New Shinbashi Building  9F #903 2-16-1

Shinbashi, Minato-ku, Tokyo 105-0004

contact@realcro.com

+81  3 - 6268 - 8815

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